Career Path in Digital Marketing

Digital marketing is an ever-evolving field in the marketing and business world, making it one of the most sought after careers. Digital Marketing is an exciting and engaging creative field where you engage consumers and put them through various marketing tactics across relevant digital platforms; mainly through brand awareness and sales-driven activities. If we want to become experts ripe for today’s job environment, we need to know the variety of career opportunities that Digital Marketing offers. Here are a few top career paths in digital marketing:

Social Media Manager: A social media manager leverages the use of social media platforms to promote brands. Acquiring skills in social media management will enable you to effectively manage brands, engage with customers and direct traffic to the company’s website. 

• Email Marketing Manager: An email marketer builds customer relationships and acquires sales for a brand or company through result-oriented tactics like coupons, referrals, customer onboarding, etc. Learning email marketing can make you an expert at upselling users to become customers whilst generating ROI for the brand.

• Content Marketing Manager:  A content marketer who has a peculiar understanding of the brand’s story and how to sell that story in ways that generate sales for the brand. A thorough understanding of how to create content and cascade them across platforms where users are can set you for opportunities within the content space 

Starting your career in digital marketing can be daunting and overwhelming. At Del-York Creative Academy, we embrace the new breeds of career-oriented individuals to make a significant and striking appearance as we take you through an amazing career journey.