Digital Marketing - Del-York Creative Academy
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Digital Marketing

4 WEEKS PROGRAM

This program provides a detailed understanding of Digital Marketing concepts, strategies, and implementation, including planning a website, website marketing, email and Search Engine Optimization (SEO) campaigns, Pay Per Click (PPC) campaigns and integrating digital marketing with traditional marketing.

COURSE CONTENT


This course will cover the following:

  • Create and/or improve a strategy for measuring and improving digital media effectiveness
  • Review current approaches and identify areas for improving performance
  • Search Engine Optimization (SEO)
  • Pay Per Click (PPC) Advertising including Google AdWords, LinkedIn Ads, Facebook, and Instagram Ads
  • Social media marketing tips and tools for Facebook, Twitter, Instagram, Content Marketing, etc.
  • Online advertising including ad networks and behavioral targeting
  • Optimizing website and blog content and copy
  • Digital Marketing Strategy and Planning

COURSE OUTCOME

At the end of the program, students are expected to have a detailed understanding of Digital Marketing

COURSE FEE

$1,500


CURRENT SESSIONS

ACCRA, GHANA.


Register